books by Martin Linsky
books:
Martin Linsky
Leadership on the Line: Staying Alive Through the Dangers of Leading
Martin Linsky,
Ronald A. Heifetz
Harvard Business School Press
, 2002
A Book to Read
This is a book about leadership. It is not the standard leadership book that sets forth winning skills and practices, nor is it a report of leadership research. Rather, this is a book of leadership wisdom. Leadership, the authors suggest, is the work of ...
Impact: How the Press Affects Federal Policy Making
Martin Linsky
W. W. Norton & Company
, 1988
Based on 3 years of research, this account of the press's affect on federal policy making reveals the strategies, conflicts, and cooperation between reporters and government officials, and the consequences for the entire public as a result of their dealings.
The New Corporate Activism: Harnessing the Power of Grassroots Tactics for Your Organization
Edward A. Grefe
, Martin Linsky
Mcgraw-Hill
, 1995
This book zeroes in on the public affairs strategies--both the triumphs and blunders--of leading companies, and distills their experiences into core components any company can utilize. Key issues discussed include setting a strategic approach, framing the message, mobilizing the troops, dealing with crisis, and targeting communications for maximum ...
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