books by Jeffrey, Ph.D. Stamp
books:
Jeffrey, Ph.D. Stamp
Meaningful Marketing
Doug Hall
, Jeffrey, Ph.D. Stamp, ...
Betterway
, 2003
100 truths and 402 useful ideas
The impressively collaborative effort of Dough Hall (CEO of the Ohio-based invention think tank Eureka! Ranch) and Jeffrey Stamp (Vice President of Research & Development, Eureka! Ranch), Meaningful Marketing is a practical, "user friendly", resource book which offers ...
Meaningful Marketing: 100 Data-proven Truths And 402 Practical Ideas For Selling More With Less Effort
Doug Hall
, Jeffrey, Ph.D. Stamp
Emmis Books
, 2004
Excellent Collection of Marketing Data
Being an engineer turned marketer similar to Hall, I have much appreciation for his data based approach. The data is excellent... I use it to make a case frequently... although it could be more accessible in it's layout. Not to be confused with a 'how-to' book, this ...
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