books by James Gilmore

books by James Gilmore

books:

James Gilmore

Authenticity: What Consumers Really Want

II Pine, James H. Gilmore, ...

Harvard Business School Press, 2007

Maddock Douglas endorses "Authenticity" as a masterpiece
I've been pimping this AWESOME book to many of my big brand clients - it is a powerful reinforcement of the idea that strategic clarity = authenticity. Iconic, American brands that are committed to "living what they believe," embrace this "Authenticity" ideology - the ...

The Poetics of Empire: A Study of James Grainger's the Sugar-Cane
John Gilmore, Edited, ...

Athlone Press, 1999

First published in 1764, this volume is a major work in the history of Anglophone Caribbean literature. It is the only poem written in the Caribbean before the 20th century to achieve a place in the western canon. Grainger sought to interpret his personal experience of the Caribbean through his wide and deep reading in literature, from the Greeks ...

The Experience Economy: Work Is Theater & Every Business a Stage

B. Joseph Pine, James H. Gilmore

Harvard Business School Press, 1999

Lightning from a clear sky
When asked to review JRR Tolkein's "Lord of the Rings" - Oxford Don and literary critic C.S. Lewis declared "this book is like lightning from a clear sky. It represents "the conquest of new territory." This is precisely how I felt upon my first reading of "The ...

Markets of One: Creating Customer-Unique Value through Mass Customization

Harvard Business School Press, 2000

Mass Customization: A Paradigm of Paradox
Gilmore and Pine co-authored The Experience Economy, a book I consider one of the most important business books written in recent years. In this volume, they anthologize ten essays which -- together -- answer questions such as these: 1. What is "the emerging theory of ...

Welcome to the Experience Economy

B. Joseph, II Pine, James Gilmore

Harvard Business Review, 1998

Solid Experience Economy Introduction
Solid introduction to the Experience Economy as elucidated by Pine & Gilmore. At it's core, Experience Economy is an elegant concept and this introduction does well at explaining it. Samuel R Daines II.

The Experience Is the Marketing--A Special Report

James H. Gilmore, B. Joseph Pine II

BrownHerron, 2002

Excellent Addition To The Experience Economy
Positive addition to Pine & Gilmore's The Experience Economy. A quick read that fleshes some concepts touched on in the book. LOVE the pdf/download format.

Will Terrorists Go Nuclear?

Brian Michael Jenkins

Prometheus Books, 2008

Will the Terrorists Go Nuclear?
For several presidential elections the candidates have all said the greatest danger facing America is nuclear terrorism. Even now. But somehow, it isn't part of the discussion, perhaps because they don't know how to talk about it. This book by Brian Jenkins is not ...

Field Guide for the Experience Economy

B. Joseph Pine & James H. Gilmore

Strategic Horizons LLP, 2005

I'll never look at a door with the word Push on it the same way again.
What does a fashion designer think (and then magically see) when they stare at a blank piece of paper? What does a college football scout see (and then instantly believe) while watching a high school athlete. I don't have those answers. They haven't written their ...

Summer Children: Ready or Not for School

James K. Uphoff, June E. Gilmore, ...

Jj Pub., 1987

A must for anyone with kids!
This book puts research behind what we have always felt...some kids are ready for school and success, and others need to wait. When most parents make an emotional decision in this area, this gives you facts to make an informed decision. This is not just for school ...

John Sevier As a Commonwealth Builder
James R. Gilmore

Overmountain Press, 1997

This is the sequel to The Rear-Guard of the Revolution , published in 1886 under Gilmore?s pseudonym, Edmund Kirke. In the first volume Gilmore traced the career of John Sevier?the popular Tennessee frontiersman, land speculator, and politician?from his arrival in the Tennessee country in the early 1770s until the end of the American Revolution. ...

Personal Recollections of Abraham Lincoln and the Civil War
James R. Gilmore

Stackpole Books, 2007

Long out of print and previously available only in rare bookshops, this intimate portrait is a valuable source of firsthand information about our sixteenth president. Gilmore, a Civil War-era journalist who wrote for the "New York Tribune" and the "Atlantic Monthly", first interviewed Lincoln on the day after the Confederate attack on Fort Sumter ...

Experiencing Less Sacrifice: Balancing the Needs of the Customer and the Organization
B. Joseph Pine II, James H. Gilmore

Harvard Business School Press, 1999

This chapter shows how entering into a learning relationship with your customers allows you to anticipate their needs and tailor your products and services to better suit them. Such a relationship means that your profits increase as customer sacrifices decrease.

Authenticity: What Consumers Really Want--A Harvard Business School Press Book Summary in Partnership with ...
James H. Gilmore, B. Joseph, II Pine

Harvard Business School Press, 2007

Contrived. Disingenuous. Phony. Inauthentic. Do your customers use any of these words to describe what you sell, or how you sell it? Inundated by fakes and sophisticated counterfeits, people increasingly see the world in terms of real or fake. The first to explore what authenticity really means for businesses and how companies can approach it both ...

Lives of Gen. Francis Marion: The Three Classic Biographies by Weems (1809), James (1821) and Simms (1824)
Mason Locke Weems, William Dobein James, ...

Digital Antiquaria, 2004

The three biographies of "The Swamp Fox," General Francis Marion of South Carolina, combined. Weems, Mason Locke ((1759-1825) - Musings of a retired Revolutionary officer set in print by the Parson Weems in 1809. His source, the Gen. Peter Horry who served so faithfully with "The Swamp Fox," was not happy with the fabriciations that Weems ...